SMEs Minister Ensures Local Merchants Can Keep Selling Imported Goods

TEMPO.CO, Jakarta – Indonesian Minister of Cooperatives and SMEs, Teten Masduki, has again commented on the ban on the sale of imported goods in marketplaces as will be stipulated in the Minister of Trade’s Regulation No. 50 of 2020 on Business Licensing, Advertising, Development, and Supervision of Businesses in Electronic Trading (PPMSE).

Teten said the government is still harmonizing the regulation. However, he assured that local merchants will still be able to sell imported goods.

“There is no problem [with local merchants selling imported goods] because the goods have already been here through the import mechanism. So the requirement is that the goods must first enter Indonesia, and then they can sell them online,” Teten said when met in Central Jakarta on Wednesday, August 9, 2023.

He explained that imported goods could be sold online because they had passed various permits, such as distribution permits from the Food and Drug Monitoring Agency (BPOM), Indonesian National Standards (SNI), and halal certification from the Indonesian Ulema Council (MUI).

The regulation will also address two other issues, namely the separation of social media from market platforms and the prohibition of marketplaces from selling goods produced by themselves or affiliated companies. “Because the competition will then be unhealthy. So the playing field should be equal,” Teten emphasized.

According to him, this regulation would protect micro, small, and medium enterprises (MSMEs) from the invasion of imported products. Hopefully, MSME products could compete in the domestic market.

Teten also believed the policy could encourage Indonesia’s unicorn marketplaces to continue growing. “We know that many national unicorns that grew up during Jokowi’s administration are facing threats to their business activities,” he said.


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